Castlemar develops and assists clients in implementing comprehensive go-to-market strategies designed to produce tangible near- and long-term revenue. These strategies outline resources and tactical actions needed to effectively align clients’ offerings with government needs and buying practices. Castlemar expertly researches federal needs, existing contracts, trends, opportunities and competition and provides an independent assessment of our clients’ ability to effectively penetrate new or adjacent markets. Our Go-To-Market offerings include:

• Government market analysis
• Target market identification
• Pipeline development
• Brand, image, and promotion
• Thought leadership
• Business development campaigns
• Merger & acquisition assessment